Why More Businesses Are Hitting the Road
From what the average consumer had knocked off as a short-term fad a couple decades ago, more and more businesses are leaving behind their brick and mortar locations and hitting the road to meet with their customers face-to-face. In the face of consumers becoming increasingly resilient to conventional forms of advertising, entrepreneurs and business owners seek to offer patrons a fresh take on the purchasing experience that is free from the traditional forms of bias bestowed on a product/service.
In particular, businesses within service orientated industries are capitalizing on the mobile trend to reach clientele bases that were unattainable prior in a physical location. With a mobile workspace capable of meeting at their client’s doorsteps, these firms have realized substantial returns to investment by offering an extra tier of convenience. Clients are free to schedule a professional service to make a house call, visit their business or event to observe an increased level of utility by using a minimal amount of time and effort.
Utility / repair companies, photography / movie studios, mobile tire changers, fenestration studios, barbershops / salons, pet grooming and more are pioneering this trend, as more businesses aim to follow in their footsteps.
Bring Your Business Direct to Your Clients
Mobile businesses provide a unique solution to service orientated business such as pet grooming, barbershops / hair salons, tire changing and maintenance, photography / movie studios to name a few. Nowadays especially, clients are all about convenience and immediacy, which has seen these service related industries to move from a single office or retail location to mobile workspace that comes direct to your clients filled with all the equipment and conveniences.
Growing Demand for Businesses That Make House Calls
Firms within the service related industries have realized substantial returns on investment by transforming a vehicle into a mobile workplace able to meet clients anywhere. Each of these vehicles are tailored to the unique needs and preferences of each individual business, which can be up fitted to include all equipment and amenities expected from a physical location. Firms such as mobile pet grooming and barbershops / salons, photography / movie studios, mobile tire changers, and more capitalize on bringing a private and professional environment straight to their client’s doorsteps. Convenience is a key as the fact of being able to schedule a professional service to come to a client’s home, work, or event based upon their time preference, instead of vice-versa is a describable as that of a mere luxury.
A Smaller Investment Upfront
While there is a stream of variables factored in when calculating the cost of starting up a stationary business. However, most mobile businesses require at least a $25,000 upfront cost, which compared to that of an old-fashioned brick and mortar locations works out to be lesser investment as whole. Again, considering the need of staff hiring, equipment, display purchasing, space rental / buying expenses, renovations and inventory costs, a retail location ends up being an investment upwards of $150,000.
Want to Build Your Own and Don’t Where to Start?
Here at HQ Custom Design we treat the Mercedes-Benz Sprinter and Ford Transit as an empty canvas, and can convert to a vehicle to fit various usages for businesses. Such uses include showcasing new products and services, consolidation of employee work time and commutes, express servicing of clientele and community members, as well as vehicles used by utility companies and the service industry.
If you are interested to take your business on wheels, please check out our various galleries for professional vehicles to inspire your concept for mobile businesses. To schedule a consultation, please fill out an interest form, email us at info@hqcustomdesign.com or call our office at 201-592-6939.